The NCAA volleyball tournament is set to raise Omaha $ 18 million
OMAHA, Neb. (WOWT) – The NCAA volleyball tournament is here! Teams start playing tomorrow and local businesses are already feeling the effects after a devastating year.
“This is going to be a nice shot in the arm for Omaha’s economy,” said Deborah Ward, Visit Omaha.
The NCAA women’s volleyball tournament will run in town through April 24th. Over the next ten days, this tournament is expected to raise $ 18 million.
“These are hotels, the convention center rentals, all the take-away they’ll be ordering, and all the fans coming in and spending their money here, too,” said Ward.
Old market restaurants like Upstream Brewing say the teams have taken take-out orders. The teams started placing orders last week.
“It’s huge for us. It’s really good to see that business is up and running again. It will be good for us financially. Not just for us, but also for our employees to be able to earn a living and get back to normal and get things going again, ”said Chip Allen, Upstream Brewing Company.
It is not just this volleyball tournament that is helping to give the restaurant and hotel industry the much-needed boost. Youth volleyball also brings families to downtown Omaha.
“We held five youth volleyball tournaments in the city in January, February and March. Now we have the big NCAA event. And we actually have three more youth volleyball tournaments in May, ”said Ward.
All of these tournaments combined will gross Omaha a whopping $ 50 million. Companies believe this much-needed cash is just the beginning of the College World Series and Olympic Swim Trials on the horizon.
“This is kind of a forerunner that just gets us in the water and prepares us to get used to normal business.”
According to Omaha, the city lost $ 256 million in so many events that were canceled in 2020. While events are back this year, only $ 161 million worth of events are on the books.
That number could rise depending on how many fans can attend events for the rest of the year.
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